Kemptthal, August 2, 2021 - Planted records 3 tons of surplus “planted.chicken sesame 2kg”. To ensure that the chicken made from plants does not have to be thrown away, the Swiss food manufacturer is carrying out a rescue operation with Too Good To Go.

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Save food and try planted.chicken sesame

On Saturday, August 14, 2021, users of the Too Good To Go app can purchase 2 kg packs of planted.chicken sesame for 11.90 francs (instead of 79.50 francs) at Planted's headquarters in Kemptthal.

This is how consumers get it: Download the Too Good To Go app for free in the App Store or Google Play, open it and register once, enter the term “planted” in the search bar under the “Browse” tab, find the offer between Monday, June 2nd. Reserve and pay on August 13, 2021 and Friday, August 13, 2021 and pick up on August 14, 2021 (10 a.m. to 5 p.m.) in Kemptthal ZH. PS.Important: If you can't find Planted on the Too Good To Go app, change your location to "Lindau"."

Anyone who purchases a portion of planted.chicken sesame via the Too Good To Go app will be able to enjoy a product that is not available in retailers or in the Planted webshop. In addition, every bite counts twice: thanks to the rescue operation, all environmental resources used to produce the planted.chicken are not wasted unnecessarily. In addition, anyone who consumes plant-based chicken instead of animal-based chicken saves animal lives and does good for the environment because 74% fewer greenhouse gases are caused in production compared to animal-based chicken. The product's best before date, without interrupting the cold chain, is September 30, 2021.

“The temporary closure of catering establishments and home office requirements in Switzerland made it difficult for us to sell the entire quantity of planted.chicken sesame produced exclusively for canteens and catering establishments.” explains Tilo Hubmann, Head of Sales Switzerland at Planted. He adds: “With Too Good To Go we have found a friendly and quick solution so that the leftover planted.chicken sesame ends up on the plate instead of in the trash and at the same time consumers can enjoy delicious meat made from plants, which is made from 100 % natural ingredients. »

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The topic of food waste is more relevant than ever

More than a third of all food produced is wasted. This contributes significantly to the climate crisis: according to the FAO, food waste is responsible for 8% of global greenhouse gases. Because on the way from the field to the plate, numerous resources are used - for example for transport, processing or cooling.

“We see the fight against food waste as one of the most effective solutions to climate change,” says Alina Swirski, Country Manager of Too Good To Go Switzerland. “That’s why we want to inspire and empower everyone to fight together with us against food waste.”

Too Good To Go is fighting its fight in Switzerland together with over 4,600 partner companies, almost 1.4 million registered users on the app and various initiatives to raise awareness of the topic - and in some cases with rescue operations like these. Since the start of Too Good To Go Switzerland, around 8,000 tons of CO₂e have been saved with the over 3.2 million meals saved. This corresponds to the same amount of CO₂e as 1,600 flights around the world or almost 50 years of hot showers.

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About Planted

A growing world population, higher life expectancy and incomes are causing the global demand for meat to rise sharply. However, at its current scale, the meat industry is not sustainable. Planted wants to change that! The Swiss ETH spin-off, founded in 2019 by Pascal Bieri, Lukas Böni, Christoph Jenny and Eric Stirnemann, has nothing less in mind than to start a revolution with delicious meat made from plants. With an unprecedented similarity to traditional meat in terms of taste and texture. Planted is committed to using only 100% natural ingredients and no additives. This makes Planted a truly healthy and better option for everyone. The Planted product ranges, each consisting of different protein sources (peas, oats, sunflowers), include: planted.™ chicken, planted.™ pulled and planted.™ kebab and soon planted.™schnitzel. Hungry for change, the dedicated scientific team is working hard to revolutionize the food chain in their newly built factory and research laboratories in Switzerland. More information at www.eatplanted.com or SoMe @eatplanted.

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About Too Good To Go

A third of all food produced is wasted. Too Good To Go aims to inspire and empower everyone to fight food waste. The Too Good To Go app is the world's largest marketplace for leftover food, connecting bakeries, restaurants, supermarkets and other businesses with consumers so that food is consumed instead of thrown away. In addition, Too Good To Go raises awareness of food waste with various initiatives and campaigns, in Switzerland including the Waste Warrior Brands (WAW Brands) and “Often good for longer” . The company is currently active in 14 European countries and the USA, and has also been represented in Switzerland since 2018. More information at www.toogoodtogo.ch .